Fluxible draws experts to Waterloo Region from around the world

User experience has become a familiar phrase to just about everyone in the technology business. For companies looking to distinguish their products in a crowded marketplace, UX is the not-so-secret weapon for turning potential customers into raving fans.

But how do you create a great user experience? How do you set up a team or an organization to deliver it? How do you even break into the field as a career?

All these questions and many more will be addressed on September 14–15 at Fluxible, the UX party disguised as a conference. This is the second edition of Fluxible, a home-grown event in downtown Kitchener that has already developed a reputation outside Canada for its solid content and quirky sense of fun. Last year’s inaugural event was a resounding success, with cheers of encouragement from the audience when asked if they want it again in 2013. Well, here we are!

This year, you’ll enjoy talks and half-day workshops from some of the most respected and knowledgeable experts in their fields. Topics include the culture of design teams, the power of metaphor in design, starting out in UX, design that drives action, Lean UX, and much more.

With a mix of excellent content and ample opportunity to meet UX practitioners from around the world, Fluxible provides an immersive and enlightening weekend for everyone. Add a healthy dose of live music, art, and hand planes — and a great experience gets even better.

Whether you’re an aspiring designer, a practicing researcher, a hiring manager or startup founder, or just someone with an interest in learning how to design great experiences, Fluxible has something for you.

And it gets better. Fluxible has provided a special “uxWaterloo” promotional code that unlocks a $200 discount off regular registration. Don’t miss this chance at an exceptional UX learning opportunity. Register today!